The Levi's® Vintage Clothing 1937 501® Jean is a key chapter in the story. It marks the debut of two significant features: the back pocket rivets being covered, as well as the classic salmon-colored flasher tag.
The rivets were covered to solve a persistent problem: when wearers sat down, the metal hardware on the back pockets scratched their furniture. The 1937 also marked the first year the suspender buttons were removed - with the growing popularity of belts, suspenders were no longer the only method of adjustment, so the classic metal waistband shanks were provided separately in a small box.
•Non-stretch 12oz. plain selvedge denim
•Sourced from Cone® Mills
•Made in the USA
The jean that represents the classic 1950's biker style. Its shape is similar to the one Marlon Brando wore in "The Wild One", that sits higher in the waist, has...
The jean represents another key chapter in the story. In 1937, Levis added a denim covering over the rivets, and everyone assumed this would solve the problem: but those rivets...